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Task Cards are user-facing action modules that live directly on an Absinthe campaign page. They allow users and top-of-funnel traffic to perform verifiable actions, earn rewards, and visibly progress within a campaign. All Task Cards are explicitly interaction-based. Users must visit the campaign webpage and complete the required action in order to receive rewards. Passive activity is not tracked or rewarded.

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Purpose and role in campaigns

Task Cards are designed as a low-friction engagement layer, especially effective for top-of-funnel traffic. Most acquisition channels—social platforms like Twitter, Instagram, and TikTok, as well as questing platforms such as Galxe and Zealy—drive users to a landing page. Task Cards convert that traffic into measurable engagement. They give users something concrete to do immediately, rather than just browse or bounce. Each completed task reinforces participation, builds momentum, and anchors off-platform actions back into the campaign experience.

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How they work

Each Task Card represents a specific, verifiable action. When a user completes the action and verifies it through the campaign page, points are issued according to the campaign’s configuration. Task Cards also serve as a reflection layer. They surface what users have already done—social interactions, quest participation, or content creation—and translate those actions into visible progress, tiers, and rewards inside the campaign.

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Task Card categories

Absinthe supports three categories of Task Cards:
  • Twitter Task Cards Reward social actions on X such as likes, follows, retweets, and thread participation.
  • Quest Task Cards Convert activity from external questing platforms like Galxe and Zealy into campaign points.
  • User-Generated Content Task Cards Reward users for submitting content, links, images, or structured responses through the campaign page.
Each category is configured separately but follows the same core interaction and verification model.

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Why Task Cards matter

Task Cards turn traffic into engagement, and engagement into structured progression. They bridge external platforms and internal incentives, making campaigns feel active, participatory, and goal-driven rather than static. They are the foundation of Absinthe’s campaign interaction model and are typically the first touchpoint users encounter when entering a campaign.

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Task Card Types

Choose the task card type that fits your campaign needs:

Twitter

Reward social actions on X such as likes, follows, retweets, and thread participation.

Quest Platforms

Convert activity from external questing platforms like Galxe and Zealy into campaign points.

User Generated Content

Reward users for submitting content, links, images, or structured responses through the campaign page.