Skip to main content
Each campaign in Absinthe can be served on a custom domain or subdomain that you own. This replaces the default boost.absinthe.network URL and gives you a fully branded, more reliable setup for public-facing campaign pages.

​
Why use a custom domain

Using your own domain or subdomain for campaign pages has concrete marketing and operational benefits:
  • It reinforces brand trust and credibility by keeping users on a domain they recognize, rather than a third-party URL.
  • It improves shareability and click-through rates across social platforms, where branded links consistently outperform generic ones.
  • It allows better attribution and analytics alignment, especially when paired with GA4 and paid acquisition campaigns.
  • It gives you long-term control over SEO equity, backlinks, and indexed pages tied to your brand rather than Absinthe’s domain.
For most teams, a subdomain such as rewards.yourcompany.com or points.yourcompany.com is the recommended setup.
Migrating from an old deployment? Delete your existing DNS records before continuing.Remove these legacy records if present. They might not match exactly to the values below.
  • CNAME: <your subdomain> → d1c9vvbchbd0is.cloudfront.net
  • CNAME: hhdwvfh4ofo7wafcqcu2ef6._domainkey → mr72r32ofo7wafcqcu2ef6.dkim.amazonses.com
First-time setup? Skip this and continue below.

​
Setup Instructions

1

Log into your domain registrar

Access the DNS management section for the domain or subdomain you want to use.
2

Open the Custom Domain settings in Absinthe

Navigate to Absinthe → Campaign Settings → Custom Domain.
3

Enter your domain or subdomain

Input the full domain (for example, rewards.yourcompany.com). Absinthe will automatically generate a single CNAME record.
4

Add the CNAME record

Copy the generated CNAME record into your domain registrar’s DNS settings and save the change.
5

Verify propagation

Visit the domain you configured. DNS propagation usually completes within a few minutes, but may take up to 30 minutes in some cases.

​
Notes and behavior

  • Only one CNAME record is required with the current setup.
  • Apex (root) domains are not supported unless your DNS provider offers CNAME flattening or ANAME support. Please contact your support representative for more information.